Free writing and brainstorming about observations and experiences.

The subject I may want to write about in the world of technology is the company Apple, since it is developing new technology incredibly fast and their products are more desired everyday. It is the history of the company that is very interesting, because as some of you may know, the co-founder of Apple, Steve Jobs, was once homeless and the fact that this man helped set up such a powerful company, is a lifetime achievement.

I stumbled upon this very interesting article on the New York Times site, which was listed under the technology subject. The article was about what effect of Steve Jobs’s departure have had on Apple and it’s sales. The facts are organized in a time line and you can review what happened with Apple during the time Steve Jobs took time off and during the time that he was working for the company again. Graphs and designs show that when Steve Jobs started working again in 1998, while having had a break from 1985 until 1997, the first iMac was unveiled. Does this have a connection between the fact that Steve Job started working again in 1997 and shortly after a new product comes on the market? I believe that it definitely has a connection and as shown in a graph of Apple’s 2009 sales, the sales were decreasing daily after Steve Jobs announced that he will temporarily step down as the company’s CEO, because of health reasons.

http://www.nytimes.com/interactive/2009/01/22/technology/20090122_JOBS.html?ref=companies

Personally I have great experiences with Apple products, however the citizens of Holland are not yet very fond of the company’s computers. The iPhone and the iPod’s are very popular in the Netherlands, but it’s said that they still find the Apple computers very difficult and confusing to work with. Another experience of mine was in a Starbucks coffeeshop downtown near South Station. It was early in the morning and my dad and I decided to stop by Starbucks for an iced coffee, since it was already boiling outside. We got out drinks, sat down at a table, and we started observing the people around us. Next to us was a middle-aged man, who was busy scrolling across pages of the Internet on his brand-new iPad. At the back of the shop, we could see a businessman typing on his old-fashioned, heavy black laptop. He had all kinds of wires plugged into the wall and his laptop was a large format. Then I started to comparing the iPad with the old, black laptop and I thought to myself how far technology has gotten us. The iPad is a light weight computer, on which you can do everything from reading ebooks to surfing the Internet. This particulair computer would be great for travelling and every place downtown where there's a wi-fi connection. Isn't it amazing what technology has made possible for us to do and now we can easily transport our electronics too, due to the fact that they change the products to improve them even more.

Technology and the Internet is making us smarter according to Cascio and Shirky. I believe that both of them prove a very good point indeed by pointing out the positive effects of the Internet on our lives.

An article doubting the way Apple approaches things. According to this article, Apple does everything at the same time and this is all wrong.

http://www.time.com/time/magazine/article/0,9171,1118384,00.html

This article give a positive review on the Mac computers and other aspects.

http://www.eweek.com/c/a/Apple/Does-Apple-Belong-in-the-Enterprise-690391/

by frederique swart